Automáticos Rogar: Innovation and customer connection in the vending industry

In the fast-evolving world of vending, innovation and customer loyalty are essential to staying ahead. Today, we're excited to share the story of Automáticos Rogar, a leading company in vending machine installation and management. Known for their dedication to quality and personalized service, they've taken their business to the next level by adopting Frekuent's smart payment solutions.

From the beginning, Automáticos Rogar has focused on continuous improvement, adapting to customer needs, and integrating technologies that enhance user experience. As part of that journey, they chose to implement our contactless payment solutions to keep evolving their business model.

A clear challenge: streamlining purchases and improving the vending experience

Before adopting our technology, Automáticos Rogar faced common industry hurdles:

• Slow purchase processes that led to long queues and user drop-off.
• Limited payment options, which affected conversion rates.
• Challenges offering personalized promotions or encouraging repeat purchases.

"Before working with Frekuent, we were dealing with slow transaction times and inconsistent service for users, which negatively impacted customer satisfaction."

Since its early days, Automáticos Rogar has been committed to continuous improvement, adapting to customer needs, and implementing technologies that enhance the user experience. In that spirit, they chose to adopt our smart payment solutions to continue evolving their business model.

What impact does digital payment have on sales?

"The improvement has been remarkable. The experience is now much more direct, personalized, and efficient. Users interact with the machine seamlessly and receive almost immediate service."

Numerous studies—and our own experience—show that enabling card or mobile payments can increase sales by 15% to 30%, along with a noticeable boost in average transaction value.

Why Frekuent?

• Speed and flexibility in transactions (compatible with cards, mobile payments, and NFC tags).
• Smooth integration with daily operations, including customer engagement workflows.
• Specialized, hands-on support, and access to real-time data and alerts—allowing dynamic campaign and promotion adjustments.

"We especially value the close, professional support from Xavier and the entire technical team. The app we now offer—thanks to Frekuent—is the best we've found in terms of both banking conditions and unique features."

Automáticos Rogar & Frekuent: building the future of vending

With the trust of companies like Automáticos Rogar, we at Frekuent remain committed to developing technologies that turn every transaction into an opportunity for loyalty—and help vending businesses grow in a scalable, sustainable way.

Ready to take your business to the next level?

Discover how our contactless payment solutions can transform your vending operations and elevate customer relationships. Get in touch with us today and start your transformation!